Mr. Laundry

Overview

I had the opportunity to collaborate with Mr. Laundry, a Gurugram-based laundry service company, during a two-month freelancing stint in 2019. My role encompassed various aspects of digital marketing and design. Here’s a breakdown of my contributions:

Social Media Management

• Objective: Enhance Mr. Laundry’s online presence and engage with their audience.
• Activities:
  • Curated content for their social media platforms (Facebook, Instagram, etc.).
  • Scheduled posts, responded to queries, and maintained a consistent brand voice.
  • Monitored analytics to optimize performance.

Social Media Creatives

• Objective: Create eye-catching visuals that aligned with Mr. Laundry’s brand identity.
• Deliverables:
  • Designed attention-grabbing graphics for promotions, discounts, and special offers.
  • Ensured brand consistency across all creatives.

Display Ads

• Objective: Drive traffic to Mr. Laundry’s website and increase conversions.
• Activities:
  • Crafted compelling ad copy.
  • Designed display banners for Google Ads and other platforms.

Ad Campaigns

• Objective: Boost visibility and attract local customers.
• Platforms:
  • Google AdWords: Ran targeted search and display campaigns.
  • Facebook Ads: Leveraged audience segmentation for precise targeting.
  • Local SEO: Optimized business listings and local search results.

Takeaways

Working with Mr. Laundry allowed me to hone my digital marketing skills and create impactful designs. It was a rewarding experience, and I’m proud of the positive impact I made on their brand.

Feel free to explore more of my work in the rest of my portfolio! 😊👕🎨